Position
Social Media Specialist
Department
Dean’s Office / Communications and Marketing Support
Position type
Full-time
Location
Kyoto (Fujinomori station): hybrid-remote flexibility after initial training period available.
Report to
Director of Creative Media and Special Events in Tokyo
Work hours
37.5 hours per week (9:00 to 17:30, Monday to Friday): Occasional evening or weekend work to cover events as needed, with compensatory time provided.
Visa Requirement
Temple University, Japan Campus (TUJ) is able to sponsor a visa for this position.
Salary & Benefits
Salary commensurate with experience.
Eleven (11) days paid vacation in the first year, increasing to 20 days after 6 years of employment, plus 5 paid “personal and sick days” each year. In addition, approximately two weeks company-wide break over Christmas/New Year. Japanese social insurance and pension, commuting/telework allowance, a welfare-discount program membership, retirement payment system, and tuition benefits for Temple University, Japan Campus (TUJ) programs.
Overview of position
Temple University, Japan Campus (TUJ) is seeking a creative and highly organized Social Media Specialist to lead digital storytelling at TUJ KYOTO, which opened in January 2025 and is entering an exciting phase of growth. With a strong focus on short-form video and fluency in Japanese and global social media trends, the role leads fast-paced event coverage, drives strategic campaigns, and collaborates closely with students, faculty, and leadership. As TUJ continues to expand its international presence, this position plays a vital role in amplifying our impact and connecting with audiences around the world.
What Makes TUJ an Exceptional Place?
- Japan’s oldest and largest full-service American university, serving over 3,500 degree-seeking students across campuses in Tokyo and Kyoto.
- A truly global academic community, with students from nearly 90 countries and faculty and staff from around the world.
- A rapidly growing hub for international education, affiliated with a U.S. public research university ranked among the top 400 globally and top 50 public universities in the U.S.
- A unique opportunity to contribute to the growth of the Kyoto campus, located in one of the world’s most culturally significant cities and a center for innovation in the Kansai region.
- A collaborative work environment offering professional development, mentorship, and creative ownership.
Primary Responsibilities
Content Strategy and Production:
- Lead social media content for TUJ KYOTO, creating engaging, culturally relevant storytelling that reaches global audiences interested in Japan and study abroad while supporting institutional priorities and messaging.
- Develop and execute platform-specific strategies across Instagram, TikTok, LinkedIn, and emerging platforms, balancing trend-driven content with strategic communication for students, parents, partners, and stakeholders.
- Produce and oversee content highlighting campus life in Kyoto and the Kansai region, academic initiatives, student experiences, and institutional milestones.
- Collaborate with students, faculty, departments, and external partners to plan and deliver content aligned with TUJ’s brand and goals.
- Mentor and guide student content creators to ensure consistent quality, tone, and creative direction.
- Stay current on platform trends and features to drive engagement, growth, and relevance across audiences.
Community Engagement and Audience Growth:
- Manage daily account activity, fostering engagement and community across student-facing and external audiences.
- Track performance and analyze insights to refine strategy, improve reach, and strengthen institutional visibility.
Event Coverage and Support:
- Provide on-the-ground social media coverage and event support for campus and cross-campus events, including occasional evenings or weekends as needed.
- Other duties as assigned including assisting campus head with events and student support.
Qualifications & Experience
- Bachelor’s degree and proven experience producing high-performing short-form content and managing active social platforms.
- Professional fluency in English and Japanese, with strong understanding of Japanese social media culture and global digital trends.
- Strong knowledge of Instagram, TikTok, and emerging platforms.
- Experience with short and long-form editing software (CapCut, Premiere Pro, Final Cut Pro, etc.)
- Excellent communication, collaboration, and organizational skills in a fast-paced, multicultural environment.
- A minimum of 2 years of relevant professional experience
Preferred Qualifications & Experience
- Experience working with students or interns.
- Experience working with professional camera equipment.