ICJS Event: Seminar "Asian Brand Strategy" by Martin Roll

Thursday, March 2, 2006
Temple University, Japan Campus, Azabu Hall Room 302 (Access)
This event is open to the general public and free. Reservation is not required.

Singapore Airlines, Muji, Shiseido, Samsung, SK-II. Asian brands are taking world markets by storm.

Come hear about some of Asia's most successful brands. You'll learn how to build a successful brand and what will be the household names of the future.

About Martin Roll

Martin Roll is CEO of VentureRepublic, the leading strategic advisory firm on branding. He delivers the combined value of an experienced international branding strategist and a senior advisor to corporate boards and top-management teams in Fortune 500 companies. He brings more than 15 years of management experience from the international advertising and branding industry, and is a renowned keynote speaker at global conferences.

He is a frequent guest lecturer at INSEAD business school and Visiting Professor in Strategic Brand Management at the China European International Business School (CEIBS) in Shanghai. His new book Asian Brand Strategy has inspiring cases on brands like Singapore Airlines, Shiseido, Samsung, Banyan Tree Hotels & Resorts, Amanresorts, Giordano, Jet Airways, Jim Thompson, Li Ning, SK-II, Star Cruises, Yue Sai Kan, Trung Ngyen and many others.

About ICJS

The Institute of Contemporary Japanese Studies (ICJS) is an organization dedicated to fostering study and research on various topics related to contemporary Japan and Asia.