Design Thinking (5 Weeks) (Online) (PSY201)

Wednesday 19:10-21:00
Start Date:
Mete Yazici
TOEFL score of 500. This course assumes no previous study of psychology, but readings are required.
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Course Details

Many companies create products and services but cannot see the commercial success. Do we know why people buy things? How can we create products and services that appeals to the true needs of our target customers? How do we differentiate deep customer needs from what they say they want? The course is going to cover the essentials of human needs and motivations which will need to be satisfied by our offering. We will cover how to observe people, how to empathize, and how to be creativity that will lead to innovation. The participants will be asked to apply what they learn in a real project which will them a chance to practice what they learn.


Mete Yazici

Mete Yazici is a tri-lingual and multi-cultural professional living and working in Japan. He has worked in Financial Services, Insurance, IT/Software, and Legal Services as a senior leader for more than 22 years before transitioning to Leadership Coaching and Training. Mete's current mission is to help companies and leaders drive sustainable growth.
He is a holder of International Coach Federation's Professional Certified Coach (PCC) accreditation, in addition to M.Sc. In Psychology from California Southern University, MBA from International University of Japan, and Certificate in NGO Management from Temple University. He is currently working to become a Doctor of Psychology (PsyD.)
His interests cover a wide range of topics such as Positive Psychology, Mindfulness and its applications in daily business, Psychology of Aging, Cross-Cultural Psychology, Inclusion and Integration of Foreigners, Social Leadership, and Creativity by Improvisation.

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Fees for people who register between March 15 and April 12, 2021 and make full payment by April 12, 2021, are shown in the "Early-Bird" column below.

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