Introduction to Tourism and Hospitality Management (ITH101)
- Saturday 09:00-10:50
- Tokyo (Maps & Directions)
- Language of
The tourism and hospitality sector has service characteristics that present unique challenges to operators. The goal of this foundations course is to provide students with a clear understanding of what it takes to successfully operate a business in this industry. Topics covered include: the dynamics of and recent trends in travel, tourism, and hospitality; an introduction to marketing and event planning for tourism and hospitality; and, discovering how to effectively manage a service establishment. Students will explore and develop their understanding of the concepts introduced throughout this course by applying them to experiential exercises and case studies in real time.
This course applies to the following certificate(s):
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