Contemporary Advertising (8 Weeks) (ADV101)
- Tuesday 19:10-21:30
- Tokyo (Maps & Directions)
- Language of
In today's global marketplace, an organization's success will depend on great measure on its ability to create effective advertising and promotional messages. The course examines the evolution of advertising and its role in today's world and the process of creating effective advertising strategies and campaigns with the use of the Integrated Marketing Communications promotional tools.
This course applies to the following certificate(s):
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