TUJ ICAS/Harvard Club Joint Event: "Sustainable Urbanism and Innovation Opportunities"

Please join us for an exciting talk by urban ecologist and Harvard graduate Jared Braiterman at Temple University.

About the Event

Urban ecology is becoming a new passion that is transforming how we live, work and relate to nature and each other. With global urbanization, development and climate change, once solid boundaries between cities and nature are collapsing, and many new ideas are emerging about urban gardens and natural habitats. Tokyo, the world's largest city, can be a global leader in sustainable urbanism.

What are the latest trends in urban ecology, including city farming, bee keeping, green curtains, native plants, biodiversity, pavement to parks, and community gardens? How can businesses and brands embrace these trends to better connect with customers, employees, neighbors, and nations? What unused resources can support sustainable and urban business strategy, product development and brand identity? In a time of budget constraints, how can sustainable urbanism initiatives draw on public participation and existing resources to create a large impact?

This talk will present research findings from Tokyo Green Space, sponsored by Hitachi and the Council on Foreign Relations. Tokyo Green Space is unique in focusing on the role of urban plants and natural habitats for revitalizing cities and improving the environment. Green spaces shift perspectives about city life and sustainability, turning the conversation from "doing good" in distant places towards improving our daily lives and appealing to young adults, the elderly, and children. The talk will focus on innovation opportunities for audiences including corporations, governments, real estate companies, advertisers, architects, and designers.

About the Speaker

Jared Braiterman Ph.D. is an urban futurist, business consultant and educator. Jared is founder of Tokyo Green Space, supported by Hitachi and the Council on Foreign Relations. Trained at Harvard and Stanford, he is now a Research Fellow at Tokyo University of Agriculture. Alongside academic and public research, he has consulted with leading international corporations and startups as a design anthropologist in Silicon Valley, China, Europe & Latin America.

More information can be found online at:

• Tokyo Green Space — How green spaces make Tokyo a livable city, 東京の小さな緑
• jaredRESEARCH
• Tokyo's urban design role (Article on The Japan Times)
• Biodiversity Remakes Tokyo (Article on The Huffington Post)