Contemporary Advertising (ADV101)

Summer 2017 Fall 2017 Spring 2018
Tuesday 19:40-21:30
Tokyo (Maps & Directions)

This course is not offered during Summer 2017. Please see the schedule on the leftabove for future availability.

Course Details

In today's global marketplace, an organization's success will depend on great measure on its ability to create effective advertising and promotional messages. The course examines the evolution of advertising and its role in today's world and the process of creating effective advertising strategies and campaigns with the use of the Integrated Marketing Communications promotional tools.

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Certificate Programs

This course applies to the following certificate(s):

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About Early-Bird Discount Price

Fees for people who register between March 15 and April 17, 2017 and make full payment by April 17, 2017, are shown in the "Early-Bird" column below.

About Friend of TUJ Discount Price

Fees for employees of member companies/organizations enrolled in the "Friend of TUJ" Discount Program are shown in the "Friend of TUJ Price" column below. To become a member, please see the "Friend of TUJ Discount" page for the procedure.