Contemporary Advertising (8 Weeks) (ADV101)

Day/Time:
Tuesday 19:10-21:30
Hours:
20
Location:
Tokyo (Maps & Directions)
Language of
Instruction:
English
Fees:
¥58,500

This course is not offered this semester. Request to be notified for future availability.

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Course Details

In today's global marketplace, an organization's success will depend on great measure on its ability to create effective advertising and promotional messages. The course examines the evolution of advertising and its role in today's world and the process of creating effective advertising strategies and campaigns with the use of the Integrated Marketing Communications promotional tools.

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Certificate Programs

This course applies to the following certificate(s):

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Fees for people who register between July 17 and August 20, 2018 and make full payment by August 20, 2018, are shown in the "Early-Bird" column below.

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Fees for employees of member companies/organizations enrolled in the "Friend of TUJ" Discount Program are shown in the "Friend of TUJ Price" column below. To become a member, please see the "Friend of TUJ Discount" page for the procedure.